Gliding through life feeling blissful and chore-free with Godfreys.
Working with the creative team at Thinkerbell, SQUEAK, and Edge Studio created a mystical and heavenly world for the ‘Feel Free’ campaign. This campaign positions Godfreys as the facilitator of that post-clean euphoric feeling. You know the one; that ‘ahhhhhh’ moment when you can kick back on the couch knowing everything is done. The team found capturing this feeling and creating this chore-free wonderland far more rewarding than cleaning their own living rooms!
PS. testing may or may not have included a leaf blower, a long white dressing gown, and a team member with CoverGirl-esque hair.
Credits
Client: Godfreys
Agency: Thinkerbell
Director: Zenon Kohler (SQUEAK)
Producer: Nick Wolff
DOP: Jason Hargreaves